Allegro GPT: AI-Powered Personal Shopping Assistant Now Undergoing Tests

A growing number of online shoppers are seeking purchasing inspiration from AI, a trend that Allegro is keen to capitalize on. This approach not only benefits the buyers - both existing and new ones - but also provides sellers on the platform with fresh opportunities to showcase their products offered on Allegro. ## Personalized Product Recommendations Allegro is breaking new ground in e-commerce by introducing Allegro GPT, an AI-powered personal shopping assistant with direct access to the current offers on Allegro for all ChatGPT users. This tool, as part of the conversation with ChatGPT, provides instant product recommendations on Allegro, making it easier to find exactly what one is looking for and making online shopping even more convenient. The AI assistant is currently being trained on a particular user sample, while Allegro GPT is widely available for testing. No paid ChatGPT subscription is necessary for this purpose. It is in beta phase. Allegro is counting on constructive feedback from all those interested - including those who notice any bugs or wish to suggest changes or improvements. Allegro GPT is available on the website. Feedback can be left in a special survey. Source: press materials, preparation: Agata Drynko ## PS Allegro is testing the AI assistant ## PS2 'Here and now': Allegro's Christmas spot reminds us that the most precious gift is presence